dolution

Airbnb’s customer experience

The hospitality accommodations sector has been affected by the rise of alternative digital players that have disrupted the market. In various places around the world, short-term accommodation platforms have become a substitute for traditional hotel accommodation. The top entrant is Airbnb – a company that facilitates the reservation and rental of accommodations between individuals. Airbnb is disrupting the market by leveraging digital technology and data to create a suitable, satisfying, and profitable customer experience. Therefore, it is essential to investigate the story behind Airbnb’s success as well as the challenges it is facing and the way it is adapting to new consumer needs.