1. What is showrooming?
– Having part of a retail store dedicated to displaying large items, which would take up too much space to display on normal shelves
– Having sales associates conduct live demonstrations of products in-store
Save your time - order a paper!
Get your paper written from scratch within the tight deadline. Our service is a reliable solution to all your troubles. Place an order on any task and we will take care of it. You wonât have to worry about the quality and deadlinesOrder Paper Now
– When customers visit a retailer to research and see a product, but end up purchasing it somewhere else
– When a sales associate hits his or her sales goals, and starts celebrating in front of other people without sharing the wealth or even a slice of cake
2. The main difference between backward integration and forward integration, with regards to supply chain activities, is that backward-integrated retailers undertake retailing activities (i.e. selling to consumers), whereas forward-integrated retailers undertake manufacturing activities (i.e. producing products).
True / False
3. For food retailers, the power perimeter is best described as:
– The area of the store that offers food options, such as power bars, to athletes
– The high-foot-traffic, outer walls of the store
– Two times length, plus two times width
– The walking area of the store that purposely slows down customers