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a) Hidayah is a postgraduate student researching in the field of tourism and hospitality. She is interested in the survival strategies of tourism and hospitality related organizations amidst the COVID19 pandemic (airlines, travel agents, entertainment outlets, transportation companies, accommodation, souvenir and gift shops, etc.). If Hidayah decides to pursue an exploratory research on this topic, advise Hidayah on her research design. Provide detail examples of her potential target respondents, suggested sample size, sampling technique, data collection instrument and data collection approach. (20 marks)

b) If Hidayah decides to research on the factors impacting employee job performance amidst the COVID19 pandemic in the tourism and hospitality industry through an explanatory research approach, advise Hidayah on her research design. Provide detail examples of her potential target respondents, suggested sample size, sampling technique, data collection instrument and data collection approach. (20 marks)