7. As noted previously, most persuasive messages use the indirect approach. Experts in persuasive communication have developed a number of indirect models for such messages. One of the best known is the AIDA model. Briefly explain the A.I.D.A model.
8. Your new marketing channel, School2Biz, offers advice to business students making the transition from college to career. You provide information on everything from preparing résumés to interviewing to finding a place in the business world and building a successful career. As you expand your audience, you’d eventually like to turn School2Biz into a profitable operation (perhaps by selling advertising time during your podcasts). For now, you’re simply offering free advice. As your instructor directs, write a 50-word description of your new podcast in a very creative ways.
9. Identify THREE (3) types of reports.


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