dolution

You will work in teams of 3 (not more than 4) to conduct a PESTEL analysis of of a business organization in BC. You will select a small business around you (a coffee shop, a convenience store, a boutique, etc.) and make field trips to observe and examine the elements of the business environment for this particular business. You may also conduct a brief interview with the store owner and/or employees to inquire relevant information in more detail. You will then provide a written report as regards how each of the environmental forces (economic, social, technological, competitive, environmental, political, and global factors) impacts your chosen organization, based on your observations and the information you will gather.