dolution

A company wishes to launch a new toothpaste, which could prevent tooth cavities and tooth decay. But the tooth paste market is highly crowded with multiple brands. This industry started from MASWAAK then MUNJUN (– the laymen word) Tooth Powder, Tooth Paste then Tooth Gel, Mouth Wash and now technology evolve the whole industry and gives an instrument which is the LASER UV lights which cleans the tooth cavities and decay rapidly and gives new smile to the consumer. In Pakistani Market, we are still using all the variants of the above stated products in different areas of Pakistan. Now you need to Re Vitalize the Tooth GEL in Pakistani Market with all Fluoride and other Ad On variants. Explain the overall strategy how to promote your product in existing market and share the MARKETING PLAN with details.