INTERNATIONAL BUSINESS STRATEGY Assignment

INTERNATIONAL BUSINESS STRATEGY Assignment.

This is an individual assignment in which students are required to write a critical review of an article which has made a significant contribution to the field of business strategy. The assignment must be submitted as a word file through SurreyLearn by 4pm on Tuesday 14 th November 2017. For this purpose, 6 articles have been placed in SurreyLearn and students will be required to choose which article they wish to review.

The 6 articles are:

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 Bhide, A. (1986) Hustle as strategy in Harvard Business Review, September-October.

 Hamel, G. (1996) Strategy as Revolution in Harvard Business Review, July-August.

 Prahalad, C. K. and Hamel, G. (1990) The Core Competence of the Corporation in Harvard Business Review, May-June.  Hamel, G. and Prahalad, C. K. (1989) Strategic Intent in Harvard Business Review, May-June.  Mintzberg, H. (1987) Crafting Strategy in Harvard Business Review, July-August.  Stalk, G., Evans, P. and Shulman, L. E. (1992) Competing on Capabilities: The new rules of corporate strategy in Harvard Business Review, March-April. The reviews should be no more than 1,000 words in length and should address the following issues:

1. The position of the article in the wider debate about processes of strategy (with evidence from further reading to support this)

2. The main strength and weakness of the article

INTERNATIONAL BUSINESS STRATEGY Assignment

 
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